WOMEN GROWTH GAP INDEX™

WOMEN GROWTH GAP INDEX™

WOMEN GROWTH GAP INDEX™

Get to know us

Get to know us

Training

Letitia Petrache

Letitia Petrache

Critical thinker. Bold builder. Courageous to open new roads. With 20 years in international leadership, I’ve shaped global brands, driven innovation, and led transformations across companies big and small. Known for connecting the dots, linking insights to strategy and execution I deliver bold solutions with real, measurable impact.


Disruptive Brand-builder, certified in Innovation & Design Thinking and Digital Business Transformation, I master proven methods and create new ones when the challenge demands it - every business context is unique, and I know how to adapt. I believe in purposeful brands, human centricity, and the power of collaboration to create real change.


Beyond work, I’m mom to a fierce mini-me, partner to a strong and supportive man, and human to the gentlest dog.


My ambition: to help build a world where women and men stand united and thrive.

Arina Filippi

Arina Filippi

Arina Filippi

Action-driven builder with 20 years in HR across cultures, a background in psychology, and certifications as an ICF CPCC coach and EQ practitioner.


I turn complex problems into simple, actionable steps that drive daily change.


Having seen people lose their purpose, women run on autopilot at the risk of burnout, managers drift away from their human approach, and businesses struggle without a clear strategy, I am committed to creating healthier workplaces.


My strength is bridging psychology, coaching, and HR strategy to help companies not just adapt to disruption — but grow through it.


As a mom of two, a wife, and a citizen of the world shaped by different cultures, I believe transformation must be human, inclusive, and sustainable, so that women and men can truly thrive together.

Andreea Stan

Andreea - Paula Stan

I’m a builder at heart, with over 15 years of applied experience in advertising, a Master’s degree in Advertising and Marketing, and more than 6 years running my own agency.


Along the way, I’ve led teams, launched complex brand campaigns, and transformed challenges into growth opportunities.


Not being a mother gives me a different lens on women’s lives - one that questions assumptions and brings fresh energy to everyday challenges.


At We Will, I channel this drive into bold, transformative vision that brings clarity where others see complexity and create meaningful impact for women, businesses, and communities.


Outside of work, I’m fueled by curiosity and adventure and kept grounded (and entertained) by a very playful cat.

I’m a builder at heart, with over 15 years in digital strategy, two successful businesses, and more than six years as an entrepreneur.


I’ve led teams, launched complex brand campaigns and turned challenges into growth opportunities.


Not being a mother gives me a different lens on women’s lives, one that questions assumptions and brings fresh energy to everyday challenges. I believe innovation happens when we dare to look at things differently and act with courage.


Therefor, I channel this drive into bold, transformative strategies that bring clarity where others see complexity and create real impact for women, businesses, and communities.


Beyond work, I am motivated by curiosity and adventure and entertained by a playful cat.


Curious to know more?

Curious to know more?

Curious to know more?